A Dream to Blend Style and Functionality

Vioré Eyewear, founded in Amsterdam, began with a dream: a dream to blend style and functionality in a way that speaks to the modern, fashion-forward individual. Inspired by the refined simplicity of classic design, we strive to be more than just a sunglasses brand. We aim to be a symbol of confidence and elegance—an accessory for those who live life as the main character of their own story.

Quality and Sustainability at the Core

At Vioré, everything is about quality and sustainability. That's why we choose premium acetate, one of the most environmentally friendly materials in the industry, ensuring that every pair of sunglasses is not only stylish but also a sustainable choice. Our polarized lenses are crafted to protect your eyes while offering unmatched clarity of vision.

The Story Behind Our Name

The name 'Vioré' was chosen to embody a sense of elegance and timeless style. It represents our commitment to creating eyewear that not only enhances your look but also enriches your experience of the world around you.

For the Main Character

Our target audience? People with a distinctive taste for fashion, those who want to stand out and feel like the main character. We create sunglasses for those who believe style is an extension of their personality and want to capture every moment with a touch of class.

A Vision Beyond Sunglasses

But our vision extends beyond sunglasses. At Vioré, we are determined to grow and become a larger brand—one that encompasses everything from jewelry and watches to clothing and more. We want to define a lifestyle, creating iconic accessories and fashion pieces that share the same philosophy of elegance, sustainability, and quality.

More Than Just Fashion

For us, Vioré is about more than just fashion. It’s about the feeling you get when you wear something that truly resonates with you. Our mission is to provide you with that sense of confidence and sophistication, so you are always ready to face life as the best version of yourself.



See the World Differently

Slip on a pair of Vioré sunglasses—and see the world as it is meant to be seen: beautiful, clear, and entirely yours.

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